Join Us to Learn Key Tech Comm Tools on September 22!

Join Us to Learn Key Tech Comm Tools on September 22!

Join Us to Learn Key Tech Comm Tools

Join the STC Florida chapter for a tech comm tools meeting on September 22 at 6:30 pm EST. Every technical communicator uses a variety of different software applications every day, and, lucky for us, our panelists have picked up a variety of useful tips and best practices. We are thrilled to welcome the panelists below who are giving short presentations on tips and tricks for these software applications you might use at work.

  • Scott Deloach – MadCap Flare
  • Amanda Patterson – Adobe InDesign
  • Alex Garcia – Arbortext
  • Bethany Aguad – Snagit

RSVP now and read the speaker bios below to learn more about our presenters.

Meeting Payments

We are charging the following rates for this educational program:

  • Free for student members
  • $5 for STC Florida Chapter Members 
  • $15 for all other attendees

Please RSVP and send your meeting payment through PayPal to receive the Zoom details for this meeting. Students can attend for free by RSVPing on this page.

About the Tech Comm Tools

Learn some valuable tips that you can apply when you do tackle any of these common applications in your career. Even if you do not or have not used Flare, InDesign, Arbortext, or Snagit now, if you have looked at recent job descriptions, these names might be familiar. For those who aren’t familiar with these tools, below is a description of each application from their respective product pages.

MadCap Flare

“From importing and content creation, to subject matter expert contribution and review, to multi-channel publishing, translation, and integrated cloud-based workflows, MadCap Flare is unmatched in its power, versatility, and ability to scale for any size team or organization.”

Adobe InDesign

“Adobe InDesign is the industry-leading layout and page design software for print and digital media. Create beautiful graphic designs with typography from the world’s top foundries and imagery from Adobe Stock. Quickly share content and feedback in PDF. Easily manage production with Adobe Experience Manager. InDesign has everything you need to create and publish books, digital magazines, eBooks, posters, interactive PDFs, and more.”


“The end-to-end capability and digital thread intelligence of the Arbortext/PTC Windchill combination provides organizations with a new certainty and simplicity of managing the complex content and business needs required to serve international manufacturers.”


“Snagit lets you quickly capture your screen and camera, add additional context, and share images, GIFs, or videos across your preferred platforms.”

Speaker Bios

Scott Deloach

Scott DeLoach is a certified Flare consultant and trainer and the CEO of ClickStart. He is the author of MadCap Flare: The Definitive Guide, and he manages the MAD for Flare certification program. Scott holds a master’s degree in Technical and Scientific Communication from Miami University (Ohio). and he is an ATD Certified Talent Development Professional (CTDP) and STC Fellow. You can email Scott at

Amanda Patterson, PhD

After several years teaching college-level writing, Amanda ‘fell into’ her first tech writing job. And it was love at first manual! Amanda has spent much of her tech writing career building and deploying automated assembly equipment in the manufacturing industry. Currently, she is the Technical Communications Manager at Hunter Douglas, where her foci are on internal and external product documentation for luxury window coverings and growing her rockstar team.

Outside of the office, Amanda is the current Programs Manager for the Rochester chapter of the Society of Technical Communication, a role she loves because she connects with exciting people and helps share their work with the tech comm community. Her Ph.D. is in Comparative Literature with a specialization in Sci-Fi and the human experience of the future. Feel free to ask her if she thinks she’s a robot today.

Alex Garcia

Alex Garcia (He/El) is the outgoing Vice-Chair of STC’s Community Affairs Committee, where he specialized in chapter outreach. Professionally, he has over 13 years of experience documenting hardware systems in the aerospace and defense industry, currently at Lockheed Martin Missiles and Fire Control (MFC). Due to his passion for diversity and inclusion, he is currently on special assignment as the Vice-Chair of the Lockheed Martin MFC Business Area’s PRIDE Business Resource Group. 

An STC member for 16 years, he has held just about every role in the STC Florida Chapter. As a student member, he was president of the Future Technical Communicators (FTC) organization at the University of Central Florida and served as co-manager of the student mentoring program. As a professional member, he served as the Jaffe Award Committee chair, editor of the Memo to Members chapter newsletter, chapter treasurer for two years, and then two terms as chapter president. For his leadership and dedication, the Society awarded him the Distinguished Service Award for Students (DSAS) in 2006 and the Distinguished Chapter Service Award (DCSA) in 2013 and 2015. Alex presented at the 53rd Annual STC Summit in Las Vegas in 2006 and the 65th Annual STC Summit in Orlando.

Bethany Aguad

Bethany Aguad (she/her) currently works as Technical Documentation Manager at Silent Eight. She is President of the Florida Chapter of the Society for Technical Communication (STC), a former member of the STC Board of Directors, and co-chair of the Education Committee. Bethany has served her local chapter, STC Florida, in many positions, including Treasurer, Webmaster, and most recently, President. She has nurtured her passion for student outreach through co-managing the education committee, pairing students at the University of Central Florida (UCF) with professionals in the industry.

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